Grad school has officially taken over my life. Again. A full-time courseload and two jobs. I might as well commit suicide. Though I can't deny I'm loving every bit of it!
I'm taking a course that deals with online communication strategy and we've been watching a lot of fun YouTube videos in class (no prizes for guessing my favourite course this semester!) I thought I'd share a couple of them here, since they are just so darn impressive/funny/thought-provoking.
If any of you follow me on Twitter, you'll recall that I had tweeted about this great video a couple of weeks ago. I keep going back to it, not only because I agree with whatever it says, but also because of the way it's made. And there are millions out there like me. What better way of exemplifying their message? If you do something online, and you do it right, you'll reap immense benefits -- eyeballs, clicks and hits aside, people will remember your message and internalize it. Just like I did this video.
But my favourite is the one that follows. It made me shake with restrained laughter at the head of the class. It made my eyes water. It made me do the single-clap, something the Punjabi in me does every time I find something amazingly hilarious.
Before you watch it, here's some background to help you enjoy the video better: Dave Carroll, a musician, was traveling on United Airlines with his bandmates. They're on the plane, getting ready to take off or land, I forget which one, when the woman seated behind Carroll looks out of the window and remarks that someone's guitars are being gravely mishandled by the baggage staff. Needless to say, the equipment belonged to Dave and his band.
Moments to watch out for: even through that crazy laughter, it made me smile nostalgically at 2:10. You'll be able to tell why. Yes, I'm an emotional fool. Also, I thought the cutest moment comes at 3:28/3:29. It made me aww a lot at the band, and then cuss liberally at United.
What followed would have been considered a nightmare for United's PR staff, had they any sense in them. Dave kept asking for compensation for his now-broken guitar. United kept giving him the standard-big-company-response: We're sorry about what happened but there's nothing we can do about it. Of course, they were forced to sing a different tune after Dave wrote this song in their honour:
Take that, United Airlines!
8 people had something to say:
Girl, that's a brilliant video ;) Made my day :D
Haha, I'm glad. It made mine too! :)
Totally love the concept of your blog, btw. Will be checking in! :)
the social media revolution is something that has a lot to do with what im doing. i never thought it was so big as to be taught in colleges!
Arey yaar next post to daal...
@ Pankaj: It is SO big here, especially in the communication/marketing circles. You should totally check it out.
@ VK: I was on a holiday, yaar! Will be putting something up soon :)
VK:):)..me likes it.. btw HOw do u know its me
Lol, you're the only one who leaves anonymous comments like that! :P
anonymous underlined hai ya like that? ..
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